You became an author because you wanted to write books, connect with readers, and build something meaningful.
You probably didn’t sign up to spend all your time chasing algorithms, pouring money into ads, trying every new marketing tactic, or wondering why all that effort isn’t producing a meaningful return.
Maybe you’ve been told you need to post more, run ads, become an influencer, follow the latest launch formula, or be everywhere at once.
But just because a strategy works for another author doesn’t mean it will work for you, your books, your readers, your budget, or your life.
The Profitable Author Strategy Intensive helps you step away from everything you think you “should” be doing and create a focused, executable plan based on what you actually want your books and business to accomplish.
Because there are no universal rules for building a successful author career—and your book business should work for you, not the other way around.
Without a clear vision and measurable goals, every new marketing tactic can feel urgent.
You run ads because someone told you authors need ads. You post constantly because social media is supposed to help readers find you. You invest in courses, platforms, promotions, and events because each one promises to be the thing that finally works.
Before long, your author career begins to feel like a constant money pit—and you’re spending more time marketing your books than writing them.
You don’t need another generic checklist or a longer list of things to do.
You need to know:
What you are building
Why it matters to you
What success actually looks like
Which opportunities support that vision
Where to focus your time, energy, and money
What you can confidently stop doing
That is what we’ll build together.
Before we talk about ads, social media, launches, newsletters, BookFunnel, events, or revenue streams, we start with two foundational questions:
What do you want your books to do for you?
What do you want your books to do in the world?
Your vision may include creating reliable income, reaching more readers, building authority, supporting another business, opening doors to speaking, growing a loyal community, or simply gaining the freedom to spend more time writing.
There is no single definition of success.
Your vision becomes the filter we use to decide which opportunities belong in your author business—and which ones don’t.
Once we understand what you are building, we identify what meaningful progress should look like over the next three to six months.
Your goals might include:
Preparing for an upcoming book launch
Creating momentum beyond release day
Getting an existing book or backlist in front of more readers
Building your newsletter and direct connection with your audience
Strengthening your author brand
Creating income beyond individual book royalties
Connecting your books to speaking, coaching, consulting, or other offers
Developing a sustainable marketing rhythm
Protecting more time and creative energy for writing
We will determine what matters most in this season so you can stop trying to do everything at once.
This is not a one-size-fits-all launch plan or a recycled marketing consultation.
Before our session, I use our discovery conversation and your pre-session work to understand:
Your books, genres, series, and backlist
Your upcoming releases and immediate priorities
What you have already tried
What is working—and what isn’t
Your current audience, visibility, and author platform
Your available time, energy, and financial resources
The parts of being an author you genuinely enjoy
What you want to accomplish over the next three to six months
Then we whiteboard the big picture together and build a strategy around your books, your goals, your capacity, and the way you want to work.
We may uncover opportunities you haven’t considered. We may strengthen something you’re already doing. We may also decide that a strategy consuming 70% of your capacity only deserves 10%—or doesn’t belong in your plan at all.
The goal is not to give you more work.
The goal is to help you focus on the work most likely to move your author business forward.
A strategy only matters if you can act on it. We’ll translate the bigger vision into clear priorities, practical next steps, and an execution plan you can realistically follow.
You’ll leave knowing:
What to focus on first
What can wait until later
Which strategies support your goals
Where to invest your time and money
What results you should be measuring
What you can simplify, delegate, or stop doing
How your current priorities connect to your longer-term vision
You won’t leave with more ideas competing for your attention. You’ll leave with a direction.
Your session will be customized, but your strategy may include:
A focused 30-day action plan
A three-to-six-month author-business roadmap
Book launch and post-launch strategy
Reader discovery and audience growth
Newsletter and reader-magnet strategy
BookFunnel and collaborative promotions
Social media and content planning
Advertising decisions and realistic measures of success
Pen-name or faceless-author marketing
Author branding, themes, tropes, and messaging
Backlist and series strategy
Speaking, podcasting, events, and partnerships
Direct sales and alternative revenue opportunities
Offers connected to your book or expertise
Systems that make your marketing easier to maintain
Clear decisions about what to start, stop, continue, or simplify
Knowing what to do is only the beginning. You also need a framework to help you make decisions and follow through.
Your intensive includes the Profitable Author Toolkit, which will help you work through the foundational pieces of a sustainable, book-centered business:
Your larger vision
Your personal definition of success
Your book and business goals
Your ideal readers
Your income and visibility opportunities
Your marketing priorities
Your next strategic steps
We’ll use your discovery work to shape our time together, and you’ll keep the toolkit as a resource you can return to as your books, business, and goals evolve.
The complete Profitable Author Toolkit
A personalized pre-session discovery process
Two hours of private strategy coaching with Amy
Your choice of one focused two-hour intensive or two one-hour sessions
A customized strategy designed around your books, goals, resources, and capacity
A practical 30-day execution plan
A clear three-to-six-month strategic direction
A written summary of your priorities, decisions, and next steps
Recommended resources, tools, and opportunities relevant to your plan
I’m not approaching this as someone who has only studied author marketing from the outside.
I’m an author, publisher, book coach, and publishing strategist who has experienced the expensive trial and error of building a book business firsthand.
I’ve followed advice that didn’t work for my books. I’ve invested in strategies that didn’t produce the return I hoped for. I’ve also discovered more authentic, sustainable ways to reach readers, sell books, grow an audience, and create opportunities beyond royalties alone.
I understand what it feels like to wonder whether your books have become an expensive hobby—and what it takes to begin turning that around.
I won’t tell you there is only one way to succeed. I’ll help you identify the way that makes the most sense for you.
It’s when the starting gun goes off. Your author business needs a plan for what happens before, during, and after a launch—and how each book contributes to the career and life you’re trying to build.
You do not need to do everything. You need to understand what you’re building, why it matters, and which actions will move it forward.
Purchase your Profitable Author Strategy Intensive and let’s build a book business that works for you.
After your purchase, Amy will contact you to begin the discovery process and schedule your session. Saturday appointments are available.
You became an author because you wanted to write books, connect with readers, and build something meaningful.
You probably didn’t sign up to spend all your time chasing algorithms, pouring money into ads, trying every new marketing tactic, or wondering why all that effort isn’t producing a meaningful return.
Maybe you’ve been told you need to post more, run ads, become an influencer, follow the latest launch formula, or be everywhere at once.
But just because a strategy works for another author doesn’t mean it will work for you, your books, your readers, your budget, or your life.
The Profitable Author Strategy Intensive helps you step away from everything you think you “should” be doing and create a focused, executable plan based on what you actually want your books and business to accomplish.
Because there are no universal rules for building a successful author career—and your book business should work for you, not the other way around.
Without a clear vision and measurable goals, every new marketing tactic can feel urgent.
You run ads because someone told you authors need ads. You post constantly because social media is supposed to help readers find you. You invest in courses, platforms, promotions, and events because each one promises to be the thing that finally works.
Before long, your author career begins to feel like a constant money pit—and you’re spending more time marketing your books than writing them.
You don’t need another generic checklist or a longer list of things to do.
You need to know:
What you are building
Why it matters to you
What success actually looks like
Which opportunities support that vision
Where to focus your time, energy, and money
What you can confidently stop doing
That is what we’ll build together.
Before we talk about ads, social media, launches, newsletters, BookFunnel, events, or revenue streams, we start with two foundational questions:
What do you want your books to do for you?
What do you want your books to do in the world?
Your vision may include creating reliable income, reaching more readers, building authority, supporting another business, opening doors to speaking, growing a loyal community, or simply gaining the freedom to spend more time writing.
There is no single definition of success.
Your vision becomes the filter we use to decide which opportunities belong in your author business—and which ones don’t.
Once we understand what you are building, we identify what meaningful progress should look like over the next three to six months.
Your goals might include:
Preparing for an upcoming book launch
Creating momentum beyond release day
Getting an existing book or backlist in front of more readers
Building your newsletter and direct connection with your audience
Strengthening your author brand
Creating income beyond individual book royalties
Connecting your books to speaking, coaching, consulting, or other offers
Developing a sustainable marketing rhythm
Protecting more time and creative energy for writing
We will determine what matters most in this season so you can stop trying to do everything at once.
This is not a one-size-fits-all launch plan or a recycled marketing consultation.
Before our session, I use our discovery conversation and your pre-session work to understand:
Your books, genres, series, and backlist
Your upcoming releases and immediate priorities
What you have already tried
What is working—and what isn’t
Your current audience, visibility, and author platform
Your available time, energy, and financial resources
The parts of being an author you genuinely enjoy
What you want to accomplish over the next three to six months
Then we whiteboard the big picture together and build a strategy around your books, your goals, your capacity, and the way you want to work.
We may uncover opportunities you haven’t considered. We may strengthen something you’re already doing. We may also decide that a strategy consuming 70% of your capacity only deserves 10%—or doesn’t belong in your plan at all.
The goal is not to give you more work.
The goal is to help you focus on the work most likely to move your author business forward.
A strategy only matters if you can act on it. We’ll translate the bigger vision into clear priorities, practical next steps, and an execution plan you can realistically follow.
You’ll leave knowing:
What to focus on first
What can wait until later
Which strategies support your goals
Where to invest your time and money
What results you should be measuring
What you can simplify, delegate, or stop doing
How your current priorities connect to your longer-term vision
You won’t leave with more ideas competing for your attention. You’ll leave with a direction.
Your session will be customized, but your strategy may include:
A focused 30-day action plan
A three-to-six-month author-business roadmap
Book launch and post-launch strategy
Reader discovery and audience growth
Newsletter and reader-magnet strategy
BookFunnel and collaborative promotions
Social media and content planning
Advertising decisions and realistic measures of success
Pen-name or faceless-author marketing
Author branding, themes, tropes, and messaging
Backlist and series strategy
Speaking, podcasting, events, and partnerships
Direct sales and alternative revenue opportunities
Offers connected to your book or expertise
Systems that make your marketing easier to maintain
Clear decisions about what to start, stop, continue, or simplify
Knowing what to do is only the beginning. You also need a framework to help you make decisions and follow through.
Your intensive includes the Profitable Author Toolkit, which will help you work through the foundational pieces of a sustainable, book-centered business:
Your larger vision
Your personal definition of success
Your book and business goals
Your ideal readers
Your income and visibility opportunities
Your marketing priorities
Your next strategic steps
We’ll use your discovery work to shape our time together, and you’ll keep the toolkit as a resource you can return to as your books, business, and goals evolve.
The complete Profitable Author Toolkit
A personalized pre-session discovery process
Two hours of private strategy coaching with Amy
Your choice of one focused two-hour intensive or two one-hour sessions
A customized strategy designed around your books, goals, resources, and capacity
A practical 30-day execution plan
A clear three-to-six-month strategic direction
A written summary of your priorities, decisions, and next steps
Recommended resources, tools, and opportunities relevant to your plan
I’m not approaching this as someone who has only studied author marketing from the outside.
I’m an author, publisher, book coach, and publishing strategist who has experienced the expensive trial and error of building a book business firsthand.
I’ve followed advice that didn’t work for my books. I’ve invested in strategies that didn’t produce the return I hoped for. I’ve also discovered more authentic, sustainable ways to reach readers, sell books, grow an audience, and create opportunities beyond royalties alone.
I understand what it feels like to wonder whether your books have become an expensive hobby—and what it takes to begin turning that around.
I won’t tell you there is only one way to succeed. I’ll help you identify the way that makes the most sense for you.
It’s when the starting gun goes off. Your author business needs a plan for what happens before, during, and after a launch—and how each book contributes to the career and life you’re trying to build.
You do not need to do everything. You need to understand what you’re building, why it matters, and which actions will move it forward.
Purchase your Profitable Author Strategy Intensive and let’s build a book business that works for you.
After your purchase, Amy will contact you to begin the discovery process and schedule your session. Saturday appointments are available.
